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There are now hundreds of irate comments to the Union Tribune article.
The Mayor's office is now looking for sponsors of the fire pits. Seriously, if you'd like to get information on this, please call Jenny Wolff (619) 236-7002.
My feelings are mixed on this, but I would cheer any sponsor who could keep the pits maintained at least until the new budget in July. If we can get through the off-season, we can make our case on the true value of the fire rings.
Sponsorship would be awesome for a local favorite like Rubio's or a beach favorite like Coppertone or Hawaiian Tropic (slogan: "Don't get burned!").
Maybe Viejas or Barona could step up as a title-sponsor for Fiesta Island while a few merchants associations might like to sponsor their local pits.
In general, I think the city should be paying for this. They could look at ways to reduce the maintenance time and redeploy the equipment operators part-time to the soon-to-be-cut sand grooming. The good reputation of our beaches is too valuable!
Thursday, December 11, 2008
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Asking one entity to step up and sponsor all the fire pits is unreasonable. The pits are a distributed resource that bring in business in a hyperlocal area, and a sponsorship campaign that takes advantage of how the pits benefit the community has a much greater chance for success.
ReplyDeleteThere are 186 pits, which works out to about $1400 each. Instead of waiting for a lump sum, is there a way to convince the city to agree to an adopt a firepit program? That way businesses and individuals can focus their efforts on the pits they care about the most, which has the additional benefit of creating a sense of civic pride.